Milwaukee Farmers Market Coalition Logo and Flyer
Identity
Logo and handout designed for a new grant program linked to the Fondy Food Center, the Milwaukee Farmers Market Coalition. Its goal is to encourage low income consumers to utilize their nutrition benefits at local farmers markets. I built my flyer concepts based on the supplied headline, Big Benefits means Big Smiles. The in-your-face concept they chose shows a big and bold, but friendly, font and photography direction featuring close cropping of an excited consumer. Utilized Photoshop, Illustrator and InDesign.
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